Elixir Strings - Active Music Distribution

Our South African Family of Elixir Endorsees

4am - Active Music Distribution Endorsee


Graced with the looks of Brad Pitt, the dance moves of Jagger and the elegance of Beyoncé’s bottom 4am’s fun-filled, energetic melting pot of catchy toe-tapping tunes will literally get the party started.

Incorporating elements of Indie, Folk, Pop, African vibes, rock and even a bit of reggae love to finish it off, their melodic vibes are guaranteed to have you hooked in seconds. What sets the band apart is also the interactive live performance, focusing on crowd participation and just having an absolute blast on stage. 4am really thrive on making their shows an unforgettable experience.

Concord Nkabinde - Active Music Distribution Endorsee

Concord Nkabinde

South African Bass Guitarist, Band-Leader, Composer & Music Educator, Concord Nkabinde, has contributed to many internationally acclaimed projects & Artists that include, Johnny Clegg, Lionel Loueke, Hugh Masekela, Joyous Celebration, Miriam Makeba, Ladysmith Black Mambazo, Phil Manzaniera, Roy Ayers and many more.

As a recipient of the prestigious Standard Bank Young Artist Award, Concord continues to produce music, collaborate, educate and influence younger creative voices.

Active Music Distribution Ross van den Heever Profile 2


Ross van den Heever, known professionally as Ross Harding (born March 14, 1993) is a South African blues-rock musician from Johannesburg. He is known for his fusion of blues and rock music with strong elements of grunge and 90’s rock, displaying a rich vocal tone and ability as a singer and guitarist.

In 2017 Harding formed the blues-rock band, Black Harbour, with fellow musician Kevin Hughes, and has made local and international progress performing, touring, and recording with Black Harbour. His debut solo record, Rest & Resurrection, is scheduled for release in 2021.

Active Music Distribution Nic Rumpelt Profile


Nicholas Rumpelt graduated with a BMus from Wits University in 2014, majoring in Jazz Guitar Performance Studies under the tutelage of Carlo Mombelli, Hugo de Waal and Jonathan Crossley. He is a permanent member of West Of The Moon and has worked regularly with many of South Africa’s top-performing artists over the past decade as a session guitarist & bassist.

With thirteen years of experience as a music educator, Nicholas has taught at many of Johannesburg’s top private schools and universities. He is currently posted at Auckland Park Preparatory School & Yeshiva College, where he tutors guitar and bass.